NYC Has a Fleet of Shiny New Cadillacs Available On-Demand

Have a Caddy. Any Caddy.

January 5, 2017 9:00 am

The perils of driving in New York are plentiful: no car, no garage, potholes, repairs, headaches.

But now? Forget about all that. (Minus the potholes.)

Because now, you can get a shiny new Cadillac delivered whenever you so desire.

It’s called BOOK, and they make it as simple as Seamless for you to drive off into the sunset (or Staten Island).

A first-of-its-kind on-demand subscription service that launches in New York today, BOOK gives members access to the full Cadillac portfolio without the nuisances of owning, leasing or maintenancing a car for a flat monthly fee of $1,500 (there’s also no long-term commitment required, so you can cancel at any time).

Fill out your application right here using referral code INSIDEHOOK.

Once on board, BOOK allows you to reserve Platinum-Level makes via a mobile app, which will be delivered to your specific location via a white-glove concierge service. Need an XT5 one day, but feel like an Escalade might suit the weekend’s needs? Done.

The fleet also includes CT6 and V Series models with registration, taxes, insurance and upkeep all included, with no limits on mileage. And once you’re done, they’ll pick it up wherever you are.

All the benefits of owning a car, none of the baggage.

Cadillac, 1. City, 0.

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